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Browsing IM Theses, 2003 by Subject "Customer Relationship Management"

Browsing IM Theses, 2003 by Subject "Customer Relationship Management"

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  • Thitipong Navalertporn (Asian Institute of Technology, 2003)
    In recent years, businesses are increasingly realizing the significance of knowing their customer better. More and more companies are focusing their efforts on building long-lasting ties with customers; therefore, Customer ...

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