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Electronic commerce and electronic business implementation success factors

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dc.contributor.advisor Dr. Vatcharaporn Esichaikul (Chairman) en_US
dc.contributor.advisor Dr. Clemens Bechter (Member) en_US
dc.contributor.advisor Dr. Aekavute Sujarae (Member) en_US
dc.contributor.author Sivaporn Chavananon en_US
dc.date.accessioned 2015-01-12T10:44:27Z
dc.date.available 2015-01-12T10:44:27Z
dc.date.issued 2000 en_US
dc.identifier.other AIT Thesis no.IM0014 en_US
dc.identifier.uri http://www.cs.ait.ac.th/xmlui/handle/123456789/514
dc.description 160 p. en_US
dc.description.abstract Currently, Business-to-Consumer Electronic Commerce, Business-to-Business Electronic Commerce and Electronic Business are widely adopted as a new strategy to gain more business advantages over the competitors. Nevertheless, the success in deploying such electronic business applications does not only rely on business contribution but involves many business factors as well. The purposes of the study are mainly to identify the potential common and specific factors dealing with the success of implementing Business-to-Consumer Electronic Commerce, Business-to-Business Electronic Commerce and Electronic Business, as well as to provide the guidelines for achieving the development of these applications. Principally, the factors are organized into a class of factors: policy factors, organization factors, human resources management factors, business factors, customer relationship management factors, technology factors, security factors and environment factors. Finally, the results of the study will give the useful direction for the future development of Electronic Commerce and Electronic Business in the business environment. en_US
dc.description.sponsorship Asian Institute of Technology Partial Scholarship en_US
dc.language.iso en en_US
dc.publisher Asian Institute of Technology en_US
dc.relation.ispartofseries AIT Publications; en_US
dc.subject Electronic commerce en_US
dc.subject Electronic business en_US
dc.title Electronic commerce and electronic business implementation success factors en_US
dc.type Thesis en_US


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